Only a third of SME energy buyers understand how energy brokers earn money according to a new poll. However there are “high levels of trust” in consultants working in the energy market, finds Gazprom Energy.
In the energy supplier’s poll among its SME customers, just a third (33%) of respondents said they had a good understanding of how their broker makes money, while only 35% rated their broker to be highly transparent.
Trust is high though as more than 90% of those quizzed said they would recommend their broker to another business. More than half also said they had a good understanding of their broker’s business values and principals.